GAME OF THRONES VI Latam Key Art
- PROMAX AWARDS WINNER
PROMAX AWARDS is the most important recognition for Creativity, Design and Marketing in Television.
CREATIVE / ART DIRECTION
For the Game of Thrones VI LATAM Key Art campaign, I directed and conceptualized the creative strategy for HBO Latin America. This project presented a unique challenge: with only one month left before launch and no official key art from HBO NY, I had to create a visual identity that captured the essence of the show while aligning with global branding restrictions.
Discover how I overcame these challenges and developed a visual identity and marketing campaign in the full case study here: Game of Thrones LATAM Campaign Case Study.
For the Cinemax Halloween Campaign, I led the Creative Direction and Art Direction of a project aimed at revitalizing interest in classic suspense and horror films.
The challenge was to refresh the audience's engagement with films that had been seen many times before. To achieve this, I worked with the available movie titles in the Halloween horror cycle, incorporating iconic pop-culture elements, such as Freddy Krueger's sweater. I paired this with a compelling tagline: "Anywhere in the world, it would just be a sweater, but it's Halloween on Cinemax—relive the best horror films this October."
The campaign was published across various media platforms, effectively capturing the essence of Halloween and ultimately winning a Promax for its impactful visual designs and innovative approach.
Halloween Campaign by Cinemax
- PROMAX AWARDS WINNER
CREATIVE / ART DIRECTION
"Anywhere in the world, it would just be a messy hair, ...but it's Halloween on Cinemax—relive the best horror films this October." The Grudge
"Anywhere in the world, it would just be a sweater" ...but it's Halloween on Cinemax—relive the best horror films this October." A Nightmare on Elm Street
"Anywhere in the world, it would just be a tricycle ...but it's Halloween on Cinemax—relive the best horror films this October." Saw
ART DIRECTION - PROMAX AWARD GOLD WINNER
Sizzle reel HBO Family
As the Art Director, I led the conceptualization and visual execution of this beautifully animated piece. It was recognized for its emotional storytelling and striking visuals, showcasing my focus on delivering exceptional creative direction in every project.